For the last few weeks, we have been taking a closer look at the 4 C's - the most important guidelines for diamond ring shopping. When you are trying to choose the perfect diamond for him and he … read more

How well do you know the 4 C's of diamond ring shopping? Last week, we began looking more closely at these diamond-buying guidelines, starting with diamond cut. Today, let's continue with the se … read more

With such an important investment on the line, it's essential to do your homework before you go wedding ring shopping. The 4 C's - cut, color, clarity, and carat - are quality standards that wil … read more